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When working in an office, it is important that every bit of workplace technology that you are using works to the highest standard possible. Whether it’s the office computers, copying machines, printers, or anything else, the more you can rely on them to work fast and efficiently, the better. Not only does it increase work efficiency, but it can also reduce stress by removing any problems that might arise from having a lower quality product. If deciding on the best printer for your office is something that you are struggling with or need guidance on, this list of some of the most reliable and advanced office printers on the market might just be of some help.
Having this printer in the office will make life a little bit easier for any office worker. Not only can it print, but it can also scan, copy, and fax documents very quickly and without any hassle. On top of that, it can print double-sided up to 24 pages per minute, which helps you to save money on paper and on ink. This printer also doesn’t require you to splash out a lot of money to purchase, as it can be bought at a reasonable price of $333.
This printer is perfect if you are shopping for a simple, single-function printer then this one might be the best option for your office. At a price of just $250, this printer can churn out 25 double-sided sheets of paper per minute, maximizing employees’ work output and efficiency. It also allows you to connect to your mobile devices via AirPrint or Google Cloud Print apps and printing from them. Not only is this printer relatively cheap but it is also reliable and long-lasting, meaning you won’t have to spend more money in a few years to buy a new printer again.
This printer is a type that you may not have considered purchasing, perhaps because you didn’t know it was something you needed for your office or because the price of the printer seemed to be a bit too expensive. This printer is one that is worth investing in, however, as it is a high-quality color label printer, meaning that you do not have to constantly pay other companies to get labels printed, saving money in the long-term. This printer in particular is durable, fast, and available to buy on LabelBasic for a price better than you will be able to find elsewhere.
If you have a bit more money to spare when purchasing your office equipment, then this is a great printer option to look into and invest in. This option will greatly improve on work output thanks to how advanced it is as it can regularly handle large amounts of work. It is also capable to scan, copy, and fax documents meaning you do not have to purchase those separately, ultimately saving you money. Costing $650, this printer is worth the price, as it can print and copy 48 sheets per minute.
This printer is perfect for getting the job done quickly and easily without any complicated steps, such as having to connect to WiFi. With the capability to print at a speed of 55 pages per minute and a paper tray deep enough to stacks of paper, it will help improve the work efficiency in your office hugely, especially if your office is one with high printing demands.
The Xerox VersaLink B600DN is both a reliable and advanced printer that you may want to consider purchasing when kitting out your office. Similarly to the previous printer of this list, it can print up to 55 pages a minute and has a very deep tray to hold stacks of paper. This means that it is perfect for an office that must print often but comes with the added benefit of being able to connect to the WiFI, so you can print easily from your computer or phone without having to connect any cables.
This printer is another one with a bit of a higher price point, making it more of a long-term investment. Understandably, with purchases like this, it is important to know that you are buying the best quality for the price. A benefit of buying this printer is that Epson is throwing in unlimited ink for the first two years after purchase, possibly reducing your spending over time. This printer is also able to print pages up 13 by 19 inches, meaning that if you need to print large sheets or posters then you can do it from your own office without having to pay other companies to do so for you.
This printer is perfect for you if your office is small and does not require a printer that is super expensive with the capacity to print for hundreds of employees. It is very inexpensive, at $109.99, but is still reliable and capable of printing to a high-quality, so it is not obvious that you have opted for the cheaper option. Furthermore, it is cheap enough to run thanks to the low cost of ink, making it overall the best printer to go for if you are working from a budget.
Mediatonic is not a well-known developer and yet they managed to create one of the most popular and most played games to come out in 2020, Fall Guys is an arcade game that uses physics, puzzles, and random minigames in multiple rounds. Players are pitted against each other in a survival of the fittest style of gameplay to increase their portfolio of coins, skins, and of course the crown.
In order to win a crown players must make it through multiple rounds through which their opponents are kicked out as the game progresses, the more crowns you have on your account then the higher up the leaderboard you will go and you will become a more respectable player. This game is extremely simple in terms of its concept and the development of the individual mini-games, and yet it has proven to be such a huge success. Indeed game developer – Mediatonic has done a brilliant job at making this game success with millions of players all around the world competing against each other for the crown. The game’s simplicity and the fact that the rounds are done under a limited time frame could be what has made it so addictive, or it could just be the fact that this game is truly entertaining.
There are multiple randomly selected minigames within Fall Guys with some being very simple in terms of their concept, from obstacle courses to team matches there is a game style for everyone. Fall Guy’s obstacle course games have proven to be very popular, racing against other players to make the cut and get to the end of the minigame, with extra features like running from the rising slime level or jumping across moving platforms, one wrong move can prove to be disastrous.
As well as obstacle courses Fall Guys has implemented classic childhood style games such as tag within their creation, games where players must steal a tail from other gamers, and end the round with a tail have been noted as some of the most stressful. I feel that the most stressful games are in fact the ones that most people want to win and this is no exception as we can see millions of players constantly engrossed in this game and it doesn’t seem to be going anywhere in terms of popularity.
The future of the game is incertain, we see so many new releases fizzle out after a few weeks if people become bored of playing, however, with so much early success Mediatonic would be stupid to not take advantage of how well-received their game has been and begin the production of game updates. Making regular updates within a game is a great way to encourage players to continue playing and the beauty of Fall Guys is that there is so much that could be done.
If you are someone who is struggling to get your first crown then don’t despair, as is the case for many successful games we have already seen the release of working cheats for fall guys. These cheats can help you get your first crown and get you up that leaderboard, although not everyone approves of using cheats, this method allows gamers to gain confidence and after seeing how it is done I’m sure you will be close to getting a crown based on your own skill. Games like these take practice so using cheats is a great way to get some points in the game early so that you can progress further without the stress.
It isn’t often that tech firms can be attributed to saving lives. Often the news is filled with conspiracy theorists and detractors all pointing the blame for illnesses and death at the doorstep of different tech companies. You need to look no further than the ludicrous 5G Conspiracy theory that is circulating. So it is rare when a story comes along that shows the impact a tech firm has on saving lives.
Sure the larger firms often help medical services or create tech that saves lives. But smaller firms and start-ups often go unnoticed by the public eye. It is all too easy to forget the little guy in all this. Companies like Nord or practicebloom have been flying under the radar for years now.
But our story is one of the underdogs coming out and stepping up. A small tech start-up that eventually saved hundreds of lives. All with the creating of a simple, yet effective app. Strap in and prepare for a story of an app that changed the world.
Our story starts with 4 men. Chris Sheldrick, Jack Waley-Cohen, Mohan Ganesalingam and Micheal Dent. Based in London these four had a simple idea for an app. In 2013 they came together and began working on a program that could assign three words to every three square meters of land on the planet. They started work in early 2013 and proceeded to acquire seed money over the next few years, even landing a lucrative deal with Mercedes, who now produce cars with this app on board.
It wasn’t long before the app was picking up major recognition from the tech world. The idea of the app is simple. Every 3 square meters of land is randomly assigned three words, based on an algorithm. No two spaces on the planet share the same coding. But you might be wondering, what is the point of that.
To put it simply, GPS technology is spotty as best. If you are in an area with poor satellite coverage or connection, your GPS is going to be useless. You might as well not have it. And for mountains, forests, and deserts this can be dangerous. This is where the app comes in. Every area on the planet is assigned this code already, meaning the app comes with the map of the earth with every code on it. This means even if your GPS service fails, you can easily look on the map to find out where you are.
What use is this, you might be thinking. This technology provides the most accurate location data ever. No system has ever been able to pinpoint your location with such accuracy. It is the equivalent of giving your longitude and latitude to someone and them finding you on a map.
But still, you must be wondering how this app saved lives? Its nothing more than a glorified GPS, right? Well, that is exactly what the world of first responders needed.
The emergency services have always been faced with one glaring issue. First responders have to do constant battle with location issues. People who are unaware of where they actually are, due to unfamiliar environments, inebriation or shoddy tracking software. And the dispatch team has resources to help with this, but they aren’t always accurate, and they eat up valuable time. When it comes to first responders, time is the difference between saving a life and death.
This app has already been proven to assist in locating people in need of help. Just this year four walkers trapped and lost on Ben Nevis were located by emergency rescue services using his software. All over the world, there are stories of emergency services utilising this tool to improve their response time and cut down on the hassle of finding those in need.
The system works two ways. It provides those in danger a covert way of giving their location to authorities or family in situations where they may be being monitored or controlled. The applications of this program are far-spreading and I’m certain we will discover more and more uses. for it as the years go by.
This story is a great example of how tech is being used to change the world in a positive way. What started as a simple idea between four friends has turned into something capable of saving countless lives. The impact of this app has been seen already and will continue to be seen as the years go on. A true testament to what can be achieved by those who think with their mind in the future and have a passion for technology.
These days it’s rare to come across anyone that doesn’t use social media. Every generation has gone mad for these social platforms since they have become easily accessible over the last two decades. There’s a platform for every possible taste, from places to keep in touch with your loved ones and platforms to follow your favourite celebrity. Social media has brought a lot of joy to the world and arguably we are more connected than ever before because of the influence of social media. But with all of this joy, comes a lot of negatives in the world of social media. These negative aspects have had a big impact on the world of some of the users, here are a few reasons that social media is affecting our mental health.
A way in which social media has really affected the mental health of a lot of users is by presenting beauty expectations that make a lot of people feel bad about their appearance. Social media has made us capable of connecting with millions of people across the world, including the most glamorous of all celebrities. Everyone presents the best version of themselves on social media and so for your everyday person, it’s almost impossible to not compare yourself to people who have access to the finest clothes, hair and body type. This leads to a lot of people self-criticizing. Once you start to notice all of your faults in comparison to higher beauty expectations, it can be really easy to start feeling negative about yourself. For people who have low self esteems, constantly having this exposure can slowly start to affect not only your mental health but your life.
The sales of newspapers and magazines have gone down vastly since the introduction of social media platforms. This is because news gets shared within seconds through the use of any social media and has become people’s main source of knowledge. The only issue with news stories being shared by just about any friend on the platform is that there really is no escape from terrible news. Sad videos and headlines are spread daily and it can really darken someone’s mood when they have to continuously read horrific titles, as those are the news stories that peak in popularity on social media platforms. News that people often share on social media is usually based around some potential horrific event occurring or some new wild theory. This can make people feel extremely anxious because due to all of the circulating fake news, people aren’t sure what to believe. Many people who are less used to fake news on platforms genuinely believe reports of war or a new disease, so are frightened by the thought of this happening. Just continuously being exposed to such negativity can really influence the emotions of users.
One of the most used platforms on the internet is Youtube. This is a beloved platform and allows people to produce content or watch some of their favorite content creators. However, though the vast amount of these videos can bring joy, a lot of them can help create feelings of inferiority for viewers. This is because Youtube gives people the opportunity to watch people doing activities or living lifestyles that they have always wanted to. Youtube is also extremely positive for its challenges, which again can make people feel like they haven’t done much with their lives. There are a number of videos where YouTubers ask have you ever questions, these videos can make people feel bad when the people on their screens have experienced far more than them. It gives people false expectations of having to achieve things just because others have. This can be a lot of pressure for someone as nobody likes feeling as though they are missing out.
This also applies to other social media platforms. For example, when people post images of great days out and memories with friends. People who don’t do this regularly could feel as though they are missing out or don’t have enough friends. It can be especially hard when people see their friends post pictures or videos from events they weren’t invited to and can make people question their own value within their friendship groups.
The technology that comes with the digital age has made significant changes to the world of construction safety, in recent years we have seen many developments towards making what can be a dangerous environment much safer for its workers. Safety is a number one priority within a manual occupation such as construction, and with so many health and safety guidelines it is vital every necessary step is taken in order to reduce security issues and avoid any accidents or injuries. There are many ways in which new technology has allowed for developments in construction site safety, helping workers work with peace of mind that they are as safe as they possibly can be.
The safety of a construction site and its workers is heavily reliant upon the security precautions that are present on-site and how effective they are. In order to ensure maximum safety, any construction site should be fully equipped with CCTV recording equipment and a strong locking system to secure the work environment. Many safety issues within construction come from trespassers and people who shouldn’t be there, and those who are not equipped with the necessary safety gear.
In order to prevent security threats, it would be recommended that you take advantage of the new and improved security equipment that is currently on the market, high-quality camera recording equipment that can easily be installed, to help watch the perimeter of the site and avoid trespassers breaking in unnoticed. Another great security tech gadget would have to be the high-quality lock systems that are also available, these devices provide authorized staff with key cards that have to be scanned upon entry. This not only ensures everyone who is on-site should be there but also allows you to know precisely how many staff are present in the case of an emergency.
Another factor that has seen technological improvements when it comes to safety would have to be the recent safety precautions implemented within the equipment used on site. A common cause of accidents and injury within the construction work would be when power tools and other equipment are in use. Any good construction worker will know the value of a tool’s proper use, it is when tools are not used in the correct way that the risk of injury is increased so ensuring equipment is used correctly is of paramount importance.
Recent technology has seen further developments in safety precautions within power tools, with safety locks and guards being implemented in the majority of power tools newer models, you will now only be able to use the tool once the lock has been deactivated and the guard has been attached. This ensures that the user knows the tool is ready for use and that they should pay attention to what they are doing.
Another element of construction site safety that has seen technological improvement would have to be the safety gear provided to site workers. In recent years we have seen hard helmets becoming increasingly sturdier and more durable to help better protect the workforce. As well as hats, steel toe boots have also been improved for extra protection and high visibility jackets with LED lighting have also been released to increase workers’ visibility on-site to avoid any incidents. In particular with welding, a good welding hood is important for safety, and thanks to recent developments in the materials used to create this kind of protective gear, high-density lightweight metal has been implemented to ensure construction workers are protected from the highest available standard.
I’m sure that this is a question thousands, if not millions, of people, are curious about. McDonald’s is one of the biggest fast-food chains serving approximately 69 million customers worldwide every day. McDonald’s has 34,000 restaurants (yes, it is classed as a restaurant) in 118 different countries and somehow the famous McDonald’s French fries always come out exactly the same. If you go traveling and are unsure of where to eat the one restaurant you can always count on being consistent no matter what country you’re in is McDonald’s. As well as always being exactly the same another question about the mysterious McDonald’s kitchens is how do they always make your food so quickly, even at the busiest of times the wait is never long. We were given the opportunity to see the inside of a McDonald’s kitchen so we jumped at the chance to finally get these questions answered, how could we say no?
The first thing that caught our eye during our tour of a Mcdonald’s kitchen was the fry station. It was the longest line of deep fat fryers we had ever seen and it started to make sense to us how they deliver food so quickly. These deep fat fryers were used for French fries, chicken items, and fish. Not only did they have a large capacity for cooking these foods, but we knew from reading reviews of the very best deep fat fryers that they have high-quality equipment helping them to deliver tasty food as quickly as they do. How these station works were simple, the French fries start frozen, they’re added to a deep fat fryer and within minutes are cooked to perfection, then salt is added to bring out the best flavor, then they’re boxed up and sent out to the customer. The process is very similar to the chicken and the fish.
This was probably the most used station in the kitchen as there was a constant flow of Big Mac orders. The beef patties are prepared in their own section of the kitchen. The patties come frozen but are prepared with salt and pepper to give that iconic taste of a McDonald’s burger. It takes very little time to cook them, the slabs they’re cooked between are set to a very high temperature allowing the burgers to be cooked in only 2 minutes! Then they’re sent to the assembly line for additional ingredients then delivered to the customer.
This is where all the different aspects of your meal start to come together. The staff is well trained and the speed at which they worked at the assembly line without making mistakes was impressive to watch. They assemble the burgers and the wraps here before boxing them up, the most fun part of this section of the kitchen was definitely the sauce guns they use to add sauce to the burgers.
The drinks section was by far the simplest, all it takes is the press of a button. Mcflurries are also made in this section and again really simple just an ice cream machine with the different toppings stored above it.
One thing we noticed was inside the kitchen the hygiene standards were extremely high, when an employee enters the kitchen they are required to wash their hands every 30 minutes. Any equipment that they use is thoroughly cleaned many times throughout the day and all employees have a McDonald’s cap as part of their uniform to prevent any hair from ever reaching your food.
Making the decision to purchase a new computer or laptop can be difficult with so many new devices being released throughout the year. A laptop is a great option for someone who is constantly on the go and needs a device that can accommodate, laptops are coming out with capabilities matching that of home desktops in terms of battery and performance. A desktop is suited to someone who uses their device in a set workplace, there is a classic style to using a desktop computer and the storage and performance power you get is definitely worth your money.
The great thing about a home desktop is its performance, with wired connections, extra storage, and more space to expand your hardware you have a much higher range of possibilities in terms of what can be done on a desktop. Compared to a laptop although it is more portable, there simply isn’t space to expand and customize your setup like what can be done with a desktop computer. With the larger space comes the more impressive specs, HD quality screens, sound system, and running quality are just much better than what can be done in the compact chassis of laptops. If it is feasible for you to have a stationary device then I would definitely recommend investing in something really powerful, however, it is important to remember if you are somebody who travels a lot and requires a portable device, then you would be much more suited to purchase a laptop.
Desktops provide a much more comfortable and efficient service in terms of performance, laptops are great but suited to a different lifestyle. For those of you who prefer a relaxed work environment then I would suggest giving your office an upgrade with a new desktop computer to aid you in managing your work and being organized. You will experience the benefit of having everything you need technologically speaking all in one place, there’s no need to fumble about with chargers and finding somewhere to recharge as your setup runs off a power supply. Why not take advantage of the efficient computers that are available on the market, making an upgrade to your system is a great way to taste some of the best developments to come out this year to help you make the most of your busy life.
Laptops as a whole have definitely undergone the most development, in terms of the implementation of new technologies companies are competing to come out with the newest, most functional portable computers meaning there are some pretty great laptops currently on the market. A laptop is much more suited to someone who requires strong performance whiskey on the go, where a desktop requires a constant power supply a laptop can be charged and used for a significant amount of time wherever you need it.
When it comes to buying your first laptop I would think about the type of performance you will need on a day to day basis. If your work consists of basic admin such as working on documents and emails you won’t be needing too strong a device, laptops are about compromise as you are limited to a certain amount of hardware space. If you can sacrifice the need for as much processing speed you will find the quality of other aspects to be much better, for example, the storage size.
The beauty of the world we live in today is that so much new technology is being developed, this competitive market has a lot of retailers meaning there is a laptop out there tailored to your lifestyle. Using comparative websites to enter your requirements and look at the best models for you is a great method of making the right purchase.
Overall, there are reasons both for and against buying a laptop or desktop, the simple answer would be to think about which would be the best for your life. An important factor to consider is that one is portable and the other isn’t, so for somebody who works on the go I would recommend a laptop device.
Another consideration you should have is the cost of maintaining a desktop computer, not only does it tend to cost more initially but with making upgrades and any repairs they can come with more expenses. Saying that there are some great businesses for computer repairs in Brisbane, Sydney, and Melbourne, offering quick response times and high-quality service at a reasonable price, making the inconvenience of a technology issue much more relaxed.
To conclude, making an investment in a new computer whether it is a laptop or desktop is a decision that must be thought about. Make use of the Internet and do some research into devices you are thinking about, look at customer reviews to gain an insight into the device’s functionality, and source online specs to ensure you are getting the right device for you.
With phones becoming capable of running almost any kind of software, there are millions of different apps available to fulfil any need. The best part about the growing popularity of using applications on phones is that many have become available for free, depending on advertising space to run them as opposed to charging the customer. Here are the 5 best free apps that you need to download right now.
AFK Arena is a free to play game available on the app store. It is similar to popular computer games like Runescape and other showdown type games and depends on you picking classes and defeating other players. You collect cards and build up a team of your choosing and is all about protecting the world from the evil Esperia. This game can be a lot of work and requires a lot of dedication, however, there are codes online and more codes here that give you an advantage in the game.
House party is a popular communications app that allows you to start group calls with loved ones or join strangers around the world for a chat. This app is a great way to stay connected and doesn’t just stop at video calling. The app also allows you to play fun games with your friends and family, making it the closest thing you can get to having a fun game night with the people that mean the most to you.
Evil Apples is a free Cards against humanity type game that has become incredibly popular. This game allows you to play with anyone else that has the game and gives you the chance to give yourself a fun icon and name. There are dozens of card packs that you can unlock that have themes like TV shows or popular pop references, meaning you are sure to find something funny, no matter your humour. This is an app you need to download and introduce to all of your friends.
Everyone has heard of Candy Crush by now as it has remained popular for the last ten years. This is a puzzle-based game where you have to match up coloured candy to complete levels. One of the reasons this game is so popular is because of its competitive side as you race your friends to be the best Candy Crush player on the app. This game is just incredibly fun and is a must-have download.
Pics Art is a free photo editing app. This app is more than just adding a filter or caption to your picture as it has editing capabilities that match the quality of apps like photoshop. You can edit your appearance, add fun backgrounds or make a new piece of art completely. The possibilities are endless and this app has slowly increased in popularity over the last few years due to the app’s versatility and precise tools that allow you to do just about anything you want.
Video games are a constantly debated topic the world over. Since their conception all those years ago there have always been conspiracy theorists and those outspoken who cry havoc. The belief used to be they would rot your brain and irradiate you. This was proven to be false, and actually quite the opposite in terms of brain rotting. But this hasn’t stopped video games being the centre of controversy year after year. And to this end, certain states are starting to look at putting restrictions on gaming. But why? Below we are going to take a look.
Now when we talk about gambling, we do not mean casino games and slot machines. Those are already heavily regulated. But it is this regulation that has seeped into the murky gray area of gaming. In recent years there has been a new trend emerging in the gaming world. Loot Boxes. These boxes allow gamers to pay real-world money for a box that will give a random drop of either cosmetic digital items or in-game boosts. Now here is where the funny part comes in. Many people in the gaming community quickly jumped to point out this is nothing more than gambling.
The idea is, the user is after a certain cosmetic or item. These items, normally in games, would be available to buy with in-game currency or real-world currency. But by taking away the ability to simply buy the item and locking it behind a random chance system, they are making a gambling mechanic. Since there is no guarantee of the user getting what they want, it could require a lot more money to get it.
Gaming companies, such as EA, are quick to shoot down this idea, but it is not only the gaming community that seems to think this is true. The EU was one of the first associations to start looking at placing gambling regulations on gaming companies to stop them from carrying out systems like this. The main problem is the ability for users to use their own money on these random loot systems. It is here where real-world problems are created.
The age-old argument about video games. Violence. Whenever a popular, yet violent game, makes waves in the world, it is often put under scrutiny by the general public. There have been countless games, mainly shooters. Sites like https://fps101.com/ keep track of such games for the information and entertainment of the gaming public. But those seeking to regulate these games look upon these sites with an eye of disdain.
The main argument goes that violent video games make us violent by nature. A popular game, manhunt, was banned in the UK in the early 2000s due to a school kid stabbing another, supposedly being inspired by the game. But many experts have since disproven this. The issue often lies with the people themselves and they will always find some inspiration for their actions, video games or otherwise.
None the less, states are looking are putting in stricter regulations when it comes to video game violence. The idea is that if the violence is at least regulated to a degree, it won’t influence the more impressionable players out there. But others argue that it is tantamount to censorship and the government has no right to be doing this. But wherever you stand on the topic, it is important to take all the factors into account. There are a lot of aspects that go into regulation discussions that can’t be ignored.
If we think back to the turn of the 2010’s 3D viewing was the new technological trend that was simply blowing the general consumer away, but as you may have noticed, like most trends, this boom has now died out. If we could try putting this boom into context and try to place a starting point for this 3D craze, it would have to be with the release of James Cameron’s Avatar; which upon its release the 3D marvel really captured the public’s imagination smashing all box office records. Well 3D it was just cool again, and at the time it was seen as the future of entertainment, and then suddenly it was not. This, however, did not stop tech giants from jumping on the trend and soon after the film’s release, we saw a wave of 3D TV’s entering the market, this passage will detail why they have ceased to be produced, with a particular focus on Sony as they were a market leader at the beginning of this boom.
Firstly, let us look at why 3D TV’s failed, one of the major issues that put consumers off of 3D TV`s was the number of parameters placed around using them. Now for a person to sit back and enjoy a simple film they would have to wear special uncomfortable glasses and be sat in a certain part of their living room; the consumer was now having to set their entertainment intake around the TV not the other way round. A consumer does not want to jump through loopholes in order to simply watch an episode of The Simpsons. 3D TV’s took the right to comfort away. It was a trend that was jumped upon far too early and that was the problem. Companies jumped on the train before the tracks were even built. So, let me now tell you what the consumer was really looking for and why Sony chose to change track.
Sony was the first real pushers of 3D TV’s back in 2010 and at first, the TV’s where a huge success, but what they soon realized from market trends was that this was a boom and bust situation, and seven years later they completely halted production, as a Sony spokesperson put “Based on current market trends we decided not to support 3D for our 2017 models.” What was meant by this was the consumer no longer cared about their TV being 3D or any other goofy gimmick; they were looking for quality of TV definition. This is why we have seen a new tech rise in that of 4k TV. If we look at one of Sony’s most recent releases what they focus on as a company is a quality; here is how it is marketed; LED, HDR, 4K, Ultra HD, and online compatibility. Companies like Sony know that the consumer is purely desiring quality of image now, and thus this is how it is started to be marketed.
Finally, a point which ties in with the last paragraph of this passage was the rise of online pirating sites. Television companies knew that they could not keep up with the engulfing world of these sites. Probably the first trailblazer of these sites was couchtuner, but the illegal stream sites industry boomed; there are now so many alternatives to couchtuner for streaming online. Sony can see that people were simply using their laptops to consume media; the TV was being left behind especially in a 3D model. So, they had to think what is the one thing TV can offer that laptops cannot? Picture quality. So, by taking the focus away from the aforementioned goofy gimmicks of the early 2010’s they could make an attempt at winning these pirates back.
